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SERP

The page of results a search engine returns for a query.

What is SERP?

SERP stands for Search Engine Results Page, the page a search engine displays in response to a user's query. It contains organic listings alongside features such as ads, featured snippets, image packs, and the People Also Ask box. Understanding how a page appears in the SERP helps optimize titles, descriptions, and structured data to earn more clicks.

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