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ROAS Calculator — Return on Ad Spend, ROI %

Free ROAS calculator. Revenue ÷ ad spend = ROAS. Target: 4x for ecom, 3x for SaaS. Anything under 2x means losing money once overhead is factored.

ROAS — Return on Ad Spend

ROAS (revenue ÷ spend)

5.00x

ROI %

400%

Profit / loss

$40,000

Common targets: ROAS ≥ 4x for ecom (covers COGS + fulfillment + overhead). SaaS often runs 3x because of higher gross margins. Anything under 2x means you're losing money on every paid customer once overhead is factored in.

About this tool

ROAS targets by industry

  • Ecom: ROAS ≥ 4x (covers COGS + fulfillment + overhead)
  • SaaS: ROAS ≥ 3x (higher margins)
  • Anywhere: under 2x = losing money once overhead is in the picture

How to use the ROAS Calculator (Return on Ad Spend)

Takes about a minute. No signup, no download, your data stays in your browser.

  1. 1
    Open the tool. Scroll up to the ROAS Calculator (Return on Ad Spend) above — it loads instantly in your browser, no install needed.
  2. 2
    Enter your values. The fields come pre-filled with realistic defaults so you can see how it works — replace them with your own numbers.
  3. 3
    Read the result. The output updates instantly. Copy or share it — nothing is uploaded to a server, everything stays on your device.

Frequently asked questions

Common questions about the ROAS Calculator (Return on Ad Spend).

Is the ROAS Calculator (Return on Ad Spend) free to use?

Yes. The ROAS Calculator (Return on Ad Spend)on 7BusyBoss is completely free — no signup, no paywall, no usage cap.

Do I need to sign up to use the ROAS Calculator (Return on Ad Spend)?

No. The ROAS Calculator (Return on Ad Spend)works instantly in your browser — no account needed. Signing in with Google is optional and only unlocks features like saving favorites and higher AI build limits.

Does the ROAS Calculator (Return on Ad Spend) work on mobile?

Yes. Every tool on 7BusyBoss is mobile-responsive and works in any modern browser — Chrome, Safari, Firefox, Edge — on phones, tablets and desktops.

Is my data safe when I use the ROAS Calculator (Return on Ad Spend)?

Yes. The ROAS Calculator (Return on Ad Spend)runs entirely in your browser — your inputs never leave your device unless the tool explicitly fetches public data (e.g. currency rates). We don't store the values you type.

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