Business Math

Break-even, margin, markup, ROI, NPV — the core unit-economics math every founder needs.

5 tools · sorted by popularity

Calculate gross profit and gross margin % from revenue and COGS. Also shows the equivalent markup percentage.

Set your selling price from cost based on desired markup OR desired margin. Shows price, profit, and the relationship between markup and margin.

Calculate total ROI and annualised ROI (CAGR) from initial investment, final value and years held.

NPV from an initial investment, discount rate and a multi-year cash flow schedule. Verdict on whether the investment beats the hurdle rate.

Calculate the units and revenue needed to cover fixed costs. Enter fixed costs, unit price and variable cost per unit.